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◆ Saint-Tropez · Ramatuelle · Hospitality

Hotel digital agency in Saint-Tropez,
from Pampelonne to the village.

Direct booking, beach club, social media, Google Maps. For the hotels, restaurants and beaches of the peninsula, which have one season to fill the year.

Clients Hotels, beach clubs, restaurants
Territory Saint-Tropez, Ramatuelle, Gassin
Season April to October, peaking in July-August

Démonstration · Ocrelle, hôtel et plage fictifs

01What it changes

A short season,
every booking counts twice.

From April to October, and above all in July and August, everything happens in a few weeks: rooms, tables and sunbeds. Every night sold through a platform costs its commission; every sunbed booked by message costs a team's time. We bring those bookings back to you, direct.

The trade in general is covered on our page digital agency for hotels and restaurants ; here, what changes on the peninsula.

Before the season

Google Business Profile, photos and campaigns ready in spring, when summer stays are booked.

Live

Rooms, tables and sunbeds booked on your website: fewer commissions, clients who are yours.

No calls

In July and August, the beach is booked online, with no messages to return during service.

02The method

From scoping
to a full front row.

Four stages, one point of contact, the agency's four disciplines.

  1. 01 — Strategy

    The season calendar

    Spring for stays, June for the beach, July-August for the last slots, September for the late season: each period has its channels.

  2. 02 — Image

    Pampelonne in one image

    Art direction, photos and videos of the beach and the rooms, story templates to keep up with the pace of summer.

  3. 03 — Website

    Sunbeds, tables, rooms

    Beach plan, table booking and room engine connected to the website, in several languages, usable one-handed on the beach.

  4. 04 — Visibility

    Maps first

    A polished Google Business Profile for Saint-Tropez and Ramatuelle, reviews, in-season campaigns, then GEO to be cited when someone asks an AI where to have lunch at Pampelonne.

03What is delivered

Everything that makes people
book direct.

Six deliverables, tailored to your establishment and the tools you already use.

  • Website and direct booking

    Rooms, tables and sunbeds booked in one place, with a button visible on every screen.

  • Sunbeds online

    The beach plan on the website: guests choose their row and lunch time, without calling.

  • A seasonal Google Business Profile

    Seasonal opening hours, summer photos, replies to reviews: the shop window most of your clients see.

  • Social media

    Instagram and TikTok all summer: people feel the beach before they arrive.

  • Season and hours kept up to date

    Opening dates, hours, menu, evenings: you change everything without calling on us.

  • Your tools, connected

    Booking engine, beach plan, tables, WhatsApp: we connect the ones you already have.

05Book

◆ First call on us

Your season,
booked direct.

45 minutes by video, no commitment, or we come to see you on the peninsula. We look at your Google Business Profile, your bookings and the share going through platforms.

  • One point of contact, from strategy to launch
  • Direct bookings, measured every week
  • Accounts, website and data in your name

The Thomax Studio teamMonaco · Paris

06Hospitality questions in Saint-Tropez

Before we start,
your questions.

The six we are asked most often on the peninsula, with straight answers.

Another question?

Write to us, the team answers you directly.

Write to us
Do you have an office in Saint-Tropez?

No, and we would rather say so clearly. Our office is in Monaco, at 7 avenue Saint-Charles, by appointment. We come to Saint-Tropez or Ramatuelle for scoping and photo shoots; the rest of the work is done remotely, with a single point of contact, including at the height of the season.

Can sunbeds be booked online without changing tools?

Often, yes: we connect the website to the beach or table booking tool you already use, when it allows it. Otherwise, we set up a simple beach plan, run by your team, with rows, times and fully booked days.

How do we reduce the share of booking platforms?

Without leaving them: they bring a clientele you cannot reach alone. We work on what brings clients back to you, a complete Google Business Profile, a fast website, a booking button on every screen, and we measure the direct share every week.

How early before the season should you start?

Ideally in autumn or winter: a first version in 14 days, then time to produce the photos and complete the Google Business Profile before the spring bookings. In the middle of the season, booking and campaigns can still be corrected, but not everything rebuilt.

Should the site be in several languages?

In Saint-Tropez, yes: a good share of guests book in English, often from a phone. We plan languages from the architecture stage, with one page per language declared to search engines.

Do you also run social media during the summer?

Yes. Digital strategy is one of the studio's four disciplines: Instagram, TikTok, Meta and Google Ads, managed on the bookings they bring in. The accounts stay in your name.